The best home for a creator newsletter: free up to 10,000 subscribers with unlimited broadcasts, plus paid subscriptions, digital products and a recommendation network, but automations need a paid plan and per-subscriber prices get steep for business lists.
What it is
Kit (formerly ConvertKit) is built for creators who grow and sell to an email list: landing pages and forms, broadcasts, tagging and segments, paid newsletters and digital products, and the Creator Network for cross-recommendations. Free: up to 10,000 subscribers, unlimited forms, landing pages and broadcasts, A/B testing on broadcasts, 1 user, but no visual automations or email sequences. Creator from $39 a month ($33 billed yearly) for up to 1,000 subscribers adds automations, sequences and removes Kit branding; Pro from $79 ($66 yearly) adds engagement scoring, a referral program, deeper deliverability reporting and unlimited team members. Paid plans rise with subscriber count (Creator is $139 a month at 10,000 subscribers in dated captures of kit.com/pricing) and every plan has no sending limit. Kit's pricing page blocks automated reads; starting prices and plan contents come from the Kit help center (updated September 2026), tier prices from captures of kit.com/pricing dated November 2 to 9, 2026.
Best for
- Creators and writers growing a newsletter
- Selling digital products and paid subscriptions to your list
- Solo publishers who want a big free plan
What we like
- Free plan up to 10,000 subscribers with unlimited broadcasts
- No sending limits on any plan
- Paid newsletters and digital products built in
- Creator Network recommendations help grow a list from zero
What to watch
- Free plan has no automations or email sequences
- Per-subscriber pricing gets expensive for large business lists
- Simple, text-first templates and fewer ecommerce features than Klaviyo
- Only 1 user on Free and 2 on Creator
Where Kit ranks
Alternatives and head-to-heads
Work at Kit? Claim the listing and put this badge on your site.Claim Kit