The best value Semrush replacement for agencies and local businesses: unlimited keyword, competitor and backlink research from $129 a month, daily rank tracking and an Agency Pack for white-label client work, with a smaller database than Semrush or Ahrefs.
What it is
SE Ranking combines rank tracking across major search engines, keyword and competitor research, backlink analysis, website audits, local and content marketing tools and AI visibility tracking across 5 AI engines. Plans: Core $129 a month ($103.20 billed yearly) with 10 projects, 1 manager seat, 2,000 keywords tracked daily, 250,000 audited pages a month and 25,000 API credits; Growth $279 a month ($223.20 yearly) with 30 projects, 3 seats, 5,000 tracked keywords and 2 million audit pages; Enterprise custom. Extra seats from $16, Local Marketing from $18.40, and the Agency Pack (white-label reporting, client seats) +$69 a month on annual billing only. 14-day free trial. Checked on seranking.com/subscription.html November 14, 2026.
Best for
- Agencies that need white-label client reports
- Local businesses tracking map and local rankings
- Small teams that want daily rank tracking at a lower price than Semrush
What we like
- Unlimited keyword, competitor and backlink research on every plan
- Daily rank tracking for 2,000 keywords on the $129 Core plan
- Agency Pack adds white-label reporting and client seats for $69 a month
What to watch
- Smaller keyword and backlink database than Semrush or Ahrefs, so niche and non-US data is thinner
- Core includes only 1 manager seat and one login can hold one active session; extra seats from $16 a month
- Agency Pack, API add-on and free assisted migration require annual billing